HARDAGE + HARDAGE

We build shopify sites for the finest small businesses in the world

In Austin, TX, and everywhere.

A Little About Us

WE'RE SELECTIVE AND PERSONAL

We know that your time is irreplaceable, so we only write proposals when we think we’re THE best fit for a project, and confident that we can bring your small business serious value. Unlike teams with sales specialists to write proposals that someone else will deliver on, you'll be talking directly to your designer and developer from inquiry through to launch and beyond. As if you have a personal, in-house team. “Location, location, location” rules in real estate; we believe “relationships, relationships, relationships” are the golden key to the longevity and stability of your online store!


WE have a unique “inside out” approach

Rather than starting the design process with the home page, we start with a deep dive right into the heart of ecommerce sites: the item and collection pages! This is where we want visitors to spend most of their time. When these core shopping pages are thoughtfully designed, the home and secondary pages come together effortlessly to create smarter, more powerful sites.


we know that clarity equals conversion

It's easy to let your site become a "braindump" for everything  you are and what you offer. But conversion is all about clarity. We'll help you fine-tune your architecture and content to create a site with no speed bumps between your customers and checkout. A confused mind is a non-buying mind. So clarity is the #1 priority.


 

If you're interested in starting a Shopify project with us, or just want to gather some information for planning purposes, we want to hear from you! 

 

How did we get here?

 
Zak is the coding and development half of H+H. Also loves: baseball diamonds, bikes, noise-canceling headphones, PB & Js and spy movies.Lauren is the design-loving half of H & H, and go-to for all things visual. Loves: old time radio mysteri…

Well, thanks for asking!

From a family of creatives, Lauren has always felt at ease in the world of visual design. After studying creative writing and cultural anthropology, Lauren turned to graphic arts in 2005 and became fascinated by the balance of psychology and design that is unique to online stores.

At that time, Zak was aboard a Navy cruiser, serving as a logistics officer after studying political science. As a kid, Zak loved the freedom and joy of riding his bike, and worked as a mechanic at too many small shops to recall. After a couple of Mediterranean tours, his mind drifted back to days of riding and wrenching. This time, though, he applied his mechanic’s mind to crafting code, and treasures the freedom of self-employment and entrepreneurship. (He still rides bikes, too.)

In 2011, the couple combined skill sets, turning Lauren's solo freelancing enterprise into a partnership that we love deeply.